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IxDAHel_Exove

IxDA Helsinki x Exove: Disrupting The Design Sprints

Exove

Exove will host IxDAHel’s 8th meetup on October 19th on Itämerenkatu 1, 00180 Helsinki.

Theme

Disrupting The Status Quo Of Design Sprints

Seems like everyone is using Google design sprint and going through understanding phase and then rapidly developing sketches and prototypes that are tested with users. Only creating what is needed, and bringing services to life quickly benefits businesses but is boring and some ideas may be buried under the process.

Time to turn things upside down. What if the designs started from rituals, habits and simple interactions? What if a brand would live by algorithms and AI? What if we didn’t start from the big picture, but from the small detail?

Talks

Adventures In Programmatic Branding – How To Design With Algorithms And How To Tame Metaballs?
by AKI-VILLE PÖYKIÖ

We created a fluid, ever-changing brand for Women in Tech, a diversity in technology movement kickstarted in Singapore. ED’s design director Aki-Ville Pöykiö tells the story and how we survived an algorithm gone rogue.

Airport As A Non-Place – Creating Meaningful Interactions Through Ritual Design
By VEERA SUOMALAINEN

Anthropologist and service designer Veera Suomalainen from Exove Design talks about insightful and shared interactions that can turn a space into a place. Observing existing habits and creating meaningful designs around them will bring value to environments that have ritualistic potential but usually lack meaning, such as airports.

Frame Work – An Attempt to Re-Something Design in the Times We Live in
By TOPIAS DEAN from Sitra

Agenda

16:45 – Doors open, drinks & mingling

17:00 – Welcoming words

17:10 – Adventures In Programmatic Branding – How To Design With Algorithms And How To Tame Metaballs? – Aki-Ville Pöykiö

17:40 – 10 min break

17:50 – Airport As A Non-Place – Creating Meaningful Interactions Through Ritual Design – Veera Suomalainen

18:20 – 10 min break

18:30 – Frame Work – An Attempt to Re-Something Design in the Times We Live in By TOPIAS DEAN from Sitra

19:00 – Drinks & mingling

Read more about the event here.

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